About
Welcome, everyone, to the first part of our "How to See More Patients" webinar series designed specifically for mental and behavioral health providers. Throughout this series, we aim to equip you with the strategies and tools necessary to attract new patients and expand your practice.

In today's session, we will delve into the intersection of marketing and operational efficiency, highlighting their crucial roles in accommodating new clients. By implementing effective marketing techniques, you can amplify your practice's visibility, drawing the attention of potential patients seeking your services. Once you have the patients, you need to optimize your operational processes to ensure that you are well-prepared to deliver exceptional care to your expanding clientele.

We are dedicated to providing you with actionable insights and practical guidance to help you navigate the journey of practice growth. Join us in discovering the best practices for patient acquisition and practice expansion in the mental and behavioral health space.

Thank you for joining us, and let's embark on this enriching journey together.
Agenda
  • Introduction
  • The two paths to growth
  • Improving efficiency
  • Attracting growth
  • Q&A
  • What's next
Presenter
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Lorrie Carter
Strategic Marketing Director, Therapy Brands
Lorrie joined Therapy Brands in 2022, bringing extensive experience successfully designing and implementing integrated sales and marketing plans and strategies across multiple industries.

Prior to Therapy Brands, Lorrie served as the Senior Manager of Digital Engagement for Ferguson Enterprises where she focused on driving stakeholder online adoption. Most notably, she and her team quickly responded to the increase in demand and desire for digital solutions created by the COVID-19 pandemic by developing digital communication and training resources that accelerated associate and customer online adoption.

In addition, Lorrie is also an Adjunct Business and Marketing Instructor and Evaluator and enjoys working with students to help them develop their personal business and marketing plans.

Lorrie has a BBA in Marketing from the College of William and Mary and an MBA from the Florida Institute of Technology. She currently resides in Virginia.
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